"It's my favorite U2 song, I have to say. Normally, when I hear a U2 song on the radio I cringe. Either I sound like a girl, or the lyric isn't finished. But there are some songs that I really, really do enjoy. Miss Sarajevo is one of them."
- Bono on the release of U23D, 2008
In the song 'Zooropa' there are a number of advertising slogans in the lyrics like 'Vorsprung Durch Technik' (Audi), 'Be all that you can be' (the Army), 'Eat to get slimmer' (Slim-Fast) and 'Fly the friendly skies' (United Airlines).